These days, recruiting is all about knowing the Internet. If you’re looking to hire a new generation of talent, it’s important to understand just how important social media can be. By using online social media tools, you can attract a whole new generation of professional talent. Take a look at these seven tips to help you utilize social media to find new team members for your business.
1. Use Platforms Millennials Love
Finally, be sure to use the social media platforms that millennials love. With Twitter, you can utilize popular services like TweetDeck and HootSuite to manage your Tweets. Other popular platforms include Facebook, Tumblr and Instagram.
Follower Wonk can also help you analyze your followers on social media, which is a great tool for improving your social media game.
2. Use Clever Visuals
Clever visuals are important on social media. If you intend to find new millennial talent, it’s important to use great graphics and imagery to attract people to your social media account.
Use photographs of your products and representatives, and pull in people with a combination of imagery and message.
3. Create Very Clear Job Listings
If you’re trying to encourage millennials to join your company through social media, your job listings need to be perfectly clear. Social media feeds can be quite packed and busy, and if your job listings aren’t clear, they can easily be missed. If you need help writing your posts, consider using a tool like Bigassignments. Here you can get help from professional writers who provide feedback and editing services that help you write the perfect social media posts.
4. Try Facebook Ads
Facebook ads are an extremely powerful social media tool. You can target ads towards people of different demographics, and who “like” certain things.
Consider using a service like Australian Help to create the perfect Facebook pitches. Write my essay, an online writing community, can offer similar help. With access to a community of writers from all over the world, you can discuss different tactics, and learn how to create the best targeted ads that will attract millennial professionals.
(describe it in the tip about being clear and accurate when writing a job listing; describe it as editing and proofreading tool)
5. Think About Millennial Opinion
Millennials are a clever bunch, and their opinion of your brand will determine whether they are interested in working with you. For this reason, it’s important to sell your brand in a way that grabs the attention of millennials.
Be sure to promote your company’s ethical practices, forward thinking, and technological innovations. Using Buffer, you can learn how to improve your social media management to attract millennial professionals.
6. Get Them Before They Job Hunt!
If you want to stay ahead of the curve, consider searching for millennials using online resources that can catch their attention before they even realize they are job hunting. Rapportive is a great tool that you can use with your Gmail account, that helps you find nearby millennial professionals, see their experience, and discuss their future goals.
Social Talent is another useful online tool that helps you source talent across a range of fields, and on all the major social networks.
7. Be Honest About Your Company
While it’s important to portray your company in the best light possible, it’s also important to be honest. Millennials can quite quickly detect whether a company is genuinely representing values they share, so consider using online resources like HR Capitalist to ensure you represent your brand as accurately as possible. Glass Door is another great tool that helps you manage your reputation online.
Be sure to consider these seven tips, and you’ll be on your way to hiring some of the very best millennials in the business. You’ll be amazed at how powerful social media can be in the world of recruitment!
Gloria Kopp is an digital marketer and a recruiting consultant from Sydney. She now works as a part-time content manager at Boomessays company and is a regular contributor to such websites as Engadget, HuffingtonPost, etc. Read her latest post here.